AI Elite ServicesFirst Call System
First Call System · for plumbers and plumbing companies

Plumbing leads, captured and followed up while you work

You can't answer from under a sink or a crawlspace. First Call System gives your plumbing business a website chat that delivers messages to your CRM inbox and mobile app, an online booking page, a “Request a free estimate” form, instant email replies and email follow-ups, all inside your own CRM. We build it within 48 hours of your completed intake.

See plans & pricingWhat happens after you buy

Plans from $197/month · No setup fee · 3-month minimum, then month-to-month

Typical plumbing leads

Where plumbing leads usually slip, and what First Call System does

Examples only. Every lead lands in your own CRM, and you decide how to follow up.

A leak found after hours

A homeowner finds a leaking water heater at 9:47 PM and opens your website chat. Their message, phone number and address are delivered to your CRM inbox and mobile app, saved as a lead for your morning callback.

Drain and fixture jobs

A customer with a slow drain or a dripping faucet books a time on your booking page, set to your hours, and gets an email reminder before you arrive.

Repipes and remodel quotes

Bigger jobs need an estimate. The “Request a free estimate” form gets an instant email reply in your tone, you get an email alert, and 3-touch follow-up emails go out on estimates you've sent.

Set up for your trade

Your intake tailors the system to your plumbing business

On the intake you tell us your services (for example repairs, drains, water heaters and repipes), residential or commercial work, your typical job value, your hours and whether you offer emergency service. That sets your booking hours, the wording of your instant email replies and what shows on your digital card.

What we build for you, on every plan

  • Your own GoHighLevel CRM with a 9-stage lead pipeline, booking calendar and your login
  • Website chat that delivers visitor messages to your CRM inbox and mobile app, 24/7
  • Online booking page set to your hours, plus a “Request a free estimate” form
  • Instant email reply and an email lead alert for every new estimate-form and booking lead
  • Email appointment reminders and 3-touch estimate follow-up
  • Automatic Google review requests by email when you mark a job done (once your review link is added)
  • Digital card kit: tap-to-save card on your own link, email signature and quick-start guide
  • 24/7 automated AI support (FCS Support) and a monthly email report

Pro adds an optional AI after-hours line: a new local number answered by an AI voice assistant that emails you each caller’s details. 500 AI call minutes per billing period; at 500 minutes, calls go to voicemail in your CRM until your billing date. Your main business number isn’t changed or forwarded.

Simple pricing

One flat monthly price. No setup fee.

The same two plans for every plumbing business, both fully built for you. Compare plans in full.

Core

Capture and follow up on every lead, even when you can't pick up. Fully built for you.

$197/month

No setup fee · Billed monthly · 3-month minimum

  • Automatic Google review requests: an email asking for a review goes out when you mark a job done, using your own Google review link
  • Your own GoHighLevel CRM, personalized from your intake: 9-stage lead pipeline, booking calendar and your login
  • Website chat that delivers visitor messages to your CRM inbox and mobile app, 24/7
  • Online booking page set to your hours
  • “Request a free estimate” lead form
  • Instant email reply to every new estimate-form and booking lead
  • Lead alerts to you by email for estimate-form and booking leads
  • Manage leads, chats and your calendar from your phone with the free LeadConnector app (iPhone and Android), set up with your login
  • Email appointment reminders and 3-touch estimate follow-up
  • Digital card kit: tap-to-save card on your own link, email signature and quick-start guide
  • 24/7 automated AI support (FCS Support)
  • Monthly email report
Get Core — $197/mo

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Pro

After-hours calls answered, and each caller’s details emailed to you.

$297/month

No setup fee · Billed monthly · 3-month minimum

  • Everything in Core
  • AI answers your after-hours calls and emails you each caller’s details
  • Your own local number (quick ID check, number fee covered)
  • 500 AI call minutes/month included
  • Need more? Add 250 minutes for $75
  • Texting included, starting once A2P registration clears

Terms and conditions apply.

Get Pro — $297/mo

Secure checkout by Stripe

No call forwarding needed. Your business phone number stays exactly as it is.

30-Day Fully Functional or Your Money Back Guarantee. Conditions in our Terms. It covers whether the system works, not how many leads or jobs you get.

Straight answers

Plumbing questions

More answers in the full FAQ.

Is First Call System a plumbing answering service?

Not for your main line. Core doesn't answer phone calls; it captures website chats, booking requests and estimate forms. Pro adds an optional AI after-hours line: a separate, new local number answered by an AI voice assistant that takes the caller's details and emails you a summary so you can call back. It doesn't answer, forward or transfer your main business number.

Do I have to forward or port my plumbing business number?

No. You keep your number, and nothing changes with it. There's no porting and no call forwarding. On Pro, the optional AI after-hours line is a separate, new local number that you can list as your after-hours line.

What happens when someone requests an estimate?

The lead lands in your CRM pipeline automatically, gets an instant email reply written in your tone, and you get an email alert. You can also see new leads in the LeadConnector app. Estimates you've sent get a 3-touch follow-up by email.

How much does First Call System cost?

Core is $197 a month and Pro is $297 a month, with no setup fee. Both have a 3-month minimum, then month to month. Pro adds an optional AI after-hours line with 500 AI call minutes per billing period. At 500 minutes, calls go to voicemail in your CRM until your billing date, then the AI line turns back on automatically, and there are no overage charges for minutes.

Is there a guarantee?

Yes: the 30-Day Fully Functional or Your Money Back Guarantee. If an item in your plan isn't working as described and it still isn't working 5 business days after you report it, you get a full refund of everything you've paid if you reported it within 30 days of checkout. Escalated issues will be reviewed within 48 hours. Conditions are in our Terms. The guarantee covers whether the system works, not how many leads or jobs you get.

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